26,000 video views in 15 minutes????
May 24, 2022Here’s exactly how to do it 👇🏻
Have you seen the news about Instagram? They're changing to a video-first feed.
That’s right - less design, less pictures, less selfies and more video.
What does this mean for you in terms of growing your audience and reaching ideal clients?
It’s time to start making MORE video content. Quickly.
To help you do this, I’m sharing my formula for creating short form videos. These are videos you can easily create in under 20 minutes...
I got 26,000 views with this video I made in 15 minutes…
Here’s my simple formula to follow when creating your next piece of video content…
🪝 : The Hook
A relatable, problem centric, negative statement to pull people in.
“Here’s why your pitch fails…”
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âť“ : The Question
I pose a question that I know my audience want the answer to.
“Are you struggling to win clients on discovery calls?”
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💎 : The “Value”
Three real reasons why discovery calls fail. Again, these are relatable. Chances are viewers have been in a situation where this has happened. Combining humour & information is a winner. Lighten the mood and retain viewers.
- You talk about your history
- You talk about your features
- You talk about yourself
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🚨 : The Takeaway
I give viewers four questions they can take and implement in their own discovery calls. This establishes expertise and gives them something actionable to implement.
- Who do you help?
- What do they struggle with?
- What do they want to achieve
- How do you get them there?
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I know what it’s like making videos. It can be tough.
Luckily, my friend Harrison & I have got you covered.
We’re getting ready to launch our Short Form Video Course.
We’re going to show you how you show up online consistently and win clients through short form video.
You can get your hands on it here.
We can't wait to see you in there 👊🏻
Chris
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